Ann-Caryn ClevelandProduct Strategy and Design
The movie industry has been utilizing “previsualization” for decades to help create the shots for a film before anyone even arrives on the set. This design technique of building the world before you actually shoot the movie has lead to millions of dollars in saved costs and increased communication for teams. But the idea of previsualization isn’t just for the movies anymore — real-time technologies are enabling us to envision complex products faster than ever before. This session will help you find quick solutions to ideate effectively with your team and move ideas from post-it notes to products that your team can see and execute on together.
In this session;
- Explore designing with voice and mixed reality to visualize an idea and assess its impact quickly in the real world
- Discuss how artificial intelligence is helping find ways to predict solutions to business problems
- Gain insight into how Netflix A/B tests to visualize its business and optimize its outcomes